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In All About Alpha, a website dedicated to news about alternative investments, a February article cited Assistant Professor Jim KyungSoo Liew’s research showing that social media posts can serve as a reliable indicator of how stocks on Wall Street will perform. The article noted Liew’s contention that “social media reaction to a stock might well deserve a place in the standard models of stock performance, alongside the Fama-French list of five factors: market risk, company size, value-versus-growth, the robustness of profitability, and the balance of aggressive-versus-conservative capital investment by the issuing company.”

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